Trend forecasting is vital
to the product development,
buying and retailing cycles.
Brands in fashion, lifestyle, interiors, and popular culture rely on SCOUT’s reports to shape their future collections.
The reports provide a unique blend of market insights, creative inspiration and practical tools.
Trend forecasting is vital
to the product development,
buying and retailing cycles.
Brands in fashion, lifestyle, interiors, and popular culture rely on SCOUT’s reports to shape their future collections.
The reports provide a unique blend of market insights, creative inspiration and practical tools.
THE LATEST
REPORTS
ARE JUST
A CLICK AWAY.
Rich with content and packed
with ideas, they’re a must have for
designers, buyers, merchandisers
and managers.
LATEST REPORTS
CASUAL + YOUTH 24/25 AUTUMN/WINTER
Published March 2023.
Manifesting as a real-life wardrobe, AW 24/25 is all about creating a uniform of our time. Whether that’s finding cosy fits for our city-worn souls, or exploring a darker energy to create expressive transitional looks, tactility will unify our focus and facilitate a collective desire to re-connect. Textured materials become a pivotal focus, expect rugged knits contrasted with waxed cottons, fleeces cosied up to glossy nylons; it’s a modern juxtaposing of the natural with the technical, the comforting with the functional.
We want our clothing to do more than just visually dress us, we want to feel it, understand it, and most importantly, feel good in it.
LIFE + HOME 24/25 AUTUMN/WINTER
Published February 2023.
Where wealth and fashion were once the underpinnings of our social status, ‘wellness’ is fast taking centre-stage. Finding increased relevance in a society that is re-setting from isolation fatigue, actively conscious about climate change, and navigating the shock waves of a global recession, our focus will turn responsibly to the collective: a conscious community that choose to live purposefully and adopt a culture of care for both themselves, and the planet.
The result? An uplift in product and emotional design that has the power to lift our spirits, engage, and connect us.
WOMEN 24 SPRING/SUMMER
Published October 2022.
Just as we constantly evolve and update our research and past seasons design solutions, we infuse fresh ideas, methods, materials, and styling for a brand-new season, bursting with new possibilities. We’ve been challenged, we’ve been made to re-think and re-balance our lives and now it’s time to pursue our desires, let loose and live a little freer, while still responsibly. From urban city living or escapes to coastal and rural retreats, SCOUT has everything covered.
The green Planet is the source, energy, and inspiration to many of the key touchpoints in our concepts research, as is the wellness factor with a renewed focus on fabrications and details. So, let’s get thinking and creating and enjoy life!
MEN 24 SPRING/SUMMER
Published September 2022.
We revaluate past seasons Men’s design solutions with innovative ideas, styling and materials. Everything is changing and moving, just like planet earth. But the pace is slowing, giving us a little more time to breathe and contemplate what’s next, what’s real, what’s new and important. A challenge to be faced by all, from sourcing and manufacturing to buying and selling.
The cycle of life is one of constant change and renewal. Bring it on.
CONSULTING
Forecasting tailored for your brand: SCOUT interprets trends to build your future seasons. Our experts take the insights of seasonal reports and adapt them to clients’ target market and products, through bespoke consultancy, in-house meetings and hands-on support. This adds value, reduces risk and helps target your investments.
OUR
SCOUTS
SCOUT reports are produced by an international team of fashion, interiors, culture, lifestyle, retail and design specialists. On-the-ground around the world, they are handpicked for their experience across markets and territories and mobilised to identify emerging trends.
VIEW
SAMPLES
Our reports offer a preview of the future. Each one includes exclusive colour combinations, styling, merchandising and mood inspirations. They are designed to assist in translating trends into practical formats. Using SCOUT reports gives you a competitive edge.
OUR
GLOBAL
NETWORK
We are a global business. Our scouts report on what’s trending in all major markets and that knowledge is shared and interpreted in our reports. We are represented by leading agencies in the UK, Europe, Scandinavia, North America, Asia and Australia.
